2. Greet your dog on his level! In addition to waiting to greet your dog, you should also greet him in a stooped position, so that he doesn't have to jump up to greet you. Additionally, if you wish to pet or cuddle your dog, do so on his level. This removes the need to jump at any time. PRAISE HIM for not jumping. If he jumps, use the "Off" command until he stops.
Why do dogs jump up? A plausible explanation arises from their ways of communicating with each other. A puppy greeting an adult dog often licks the adult’s muzzle -- a polite, deferential behavior. Dogs, of course, descend from wolves, among whom muzzle-licking is how pups get the grownups to regurgitate food for them. Domestic dogs rarely nourish puppies this way, but muzzle-licking has survived, maybe because deferential behaviors are handy for a social animal. Think of humans saying “No, after you.” Muzzle-licking is also an appeasement behavior -- something you trot out to de-escalate a fight. A human might lift up his hands, palms toward the person he’s arguing with.